I have been struggling internally of what to do about an email I received. I have decided to address the major issue here, as I know she is a blog reader. I'm not going to go into the details of the letter, just that it rubbed me the wrong way. I can tell that the author of the email only wishes to help, but I think our ideas of success are divergent and that we don't necessarily see eye to eye.
The contents of the email basically said that I needed to be "more popular" and that I could use a dose of "shameless self-promotion." I can understand the advice and I think that for others this may be sage advice indeed. Promotion is a valuable tool.
My problem is that things like popularity don't really matter to me. They never have. Even in high school, when these things seem paramount, I just did my own thing and if I got on with other people then great... if not... oh well. For me, I think it's more important about being genuine and honest and fostering good relationships rather than wracking up thousands of followers and quasi-friends.
I could think of my life like a business, of what I could get, how to get more hits, what social networks would best suit me, how to climb that ladder and scale that pyramid and basically how to be a superstar, but I'd rather spend the time making things and just do my own thing. I have too many things to do.
One may fault me with hosting giveaways on my blog or commenting on other people's blogs, but in truth... I do these things for other reasons. I host giveaways, because it's important to me. The idea of sharing and reaching out is strong in my mind. Commenting on others' blogs also falls into this camp of reaching out and creating community. I don't do it out of obligation or to reach a quota, I do it because I want to. Each of us is capable of miraculous and amazing things and together, like-minded individuals can achieve even more grand and mind-blowing feats, but this can only be sustained on a sound foundation. If an empire is built on matchstick connections, it'll undoubtedly crumble and burn.
Even though I don't agree with the author's opinion or advice, I do want to say THANK YOU. Thank you for reminding me that popularity is only an illusion.